Lastest Posts

  • The Tokyo Take Project 2013-01-10 17:27:25 NN07 – The Swedish fashion brand without borders finds its creativity around the world. This time, Season 2012/1213, from vibrating Tokyo – Japan....
  • Tiger of Sweden Autumn 2012 2012-08-07 14:41:10 Different shades of red, and mainly dark wine red, is the colour to wear this season - AW12. Tiger of Sweden's autumn fashion show presents the...
  • The man behind Sandqvist 2012-08-07 11:29:01 The Swedish bag brand Sandqvist was founded in 2004 by Anton Sandqvist, a schooled machine engineer how jumped into the bag fashion industry when...
  • H&M Fall Winter 2012 Mens Style 2012-01-03 11:20:44   The most  desirable season in fashion has finally arrived. Clear the  wardrobe and make room for knitted cardigans and warm, cosy whool...

Proper Magazine

The Tokyo Take Project

Inspiration

NN07 – The Swedish fashion brand without borders finds its creativity around the world. This time, Season 2012/1213, from vibrating Tokyo – Japan. We think it’s a perfect match between the Scandinavian, functional everyday fashion and the the Japanese eye of details and trend awareness.

 

Watch this inspiring video from their journey and enjoy the result in there collection.

Tiger of Sweden Autumn 2012

Fashion news

Different shades of red, and mainly dark wine red, is the colour to wear this season - AW12.

Tiger of Sweden's autumn fashion show presents the trending colours this season, offcourse dark red wine as the main colour. Watch their show and be inspired!

The man behind Sandqvist

Brand stories

The Swedish bag brand Sandqvist was founded in 2004 by Anton Sandqvist, a schooled machine engineer how jumped into the bag fashion industry when he made the first bag on an old industrial sewing machine. Soon his brother Daniel and their childhood friend Sebastian also joined the company. 

Sandqvist design bags and accessories for an urban lifestyle, items to be used every day. The Nordic nature, with its mountains, lakes and vast unpopulated areas has always been one of the main inspirations of the brand. Accordingly, Sandqvist’s bags are uncomplicated and beautiful, with a clear Swedish heritage. Features such as carefully selected and durable materials, minutely worked details and an everyday functionality are all close to our hearts.

H&M Fall Winter 2012 Mens Style

Fashion news

The most  desirable season in fashion has finally arrived. Clear the  wardrobe and make room for knitted cardigans and warm, cosy whool sweaters to  stand the cooler nights that comes with the autumn and winter/ provided by the autumn/winter. Add a nice par of boots and wrap it all in a classy/classic trench coat.


After seeing the fashion giants H&M at fashion week we think that they have gotten it spot on. What do you think?